Launching your first product: a checklist

Work through these in order. The Publish readiness checklist on each product in My Products shows what is still missing.

1. Connect your store in Stores.
2. Add a product from the Catalogue. It’s added to My Products as a draft.
3. Edit the title, description and images, and set your retail price for each option.
4. Create a label for it and submit it for review.
5. When the label is approved, generate branded product images if you want them.
6. Publish the product to your store.
7. Set up shipping rates for your customers in your store. See charging your customers for shipping.
8. Upgrade to Growth or Scale so you can fulfil orders.

Before you start selling, read who is responsible for what and claims to avoid.